Asking Great Questions

The better your questions, the better the advice.

Good Questions

Be Specific

Instead of:

"How do I get more customers?"

Try:

"I'm a wedding photographer in Seattle. How can I get more bookings 
during the off-season (November-February)?"

Provide Context

Instead of:

"Help with my marketing"

Try:

"I have a $500/month marketing budget. I've tried Facebook ads 
but they didn't work. What else should I try?"

Ask for Specifics

Instead of:

"Give me some ideas"

Try:

"Give me 5 specific Instagram post ideas for a dog grooming business, 
with captions and hashtags"

Question Templates

Strategy Questions

"What's the most effective way to [goal] for a [business type] in [location]?"

Problem Solving

"I'm struggling with [problem]. I've tried [attempts]. What else can I do?"

Planning

"Create a [timeframe] plan for [goal] with specific action items"

Comparison

"Should I [option A] or [option B]? What are the pros and cons?"

Follow Up

Don't stop at one question:

• Ask for clarification
• Request more detail
• Ask for examples
• Say "tell me more about X"